NICU Care Packages

I am thinking about doing a fundraiser for NICU care packages. I am going to do something where if someone buys the caddy/bag/thermal, I will fill it with goodies and donate to the NICU at the hospital near me. I am not sure on all the fine front (I need to look into it), but does anyone have any suggestions on what to put inside the bag? If you had a child in the NICU, what are some of the little things you needed most, or what would you appreciate getting in a care package?