❗️Nip pic❗️painful nipple help

What is this? It started as three little white pinholes about a week ago and now to this. I EP but I did try latching baby at birth and he made me bleed on both sides. Calling OB tomorrow for it but I didn’t know if anyone on here could help. It’s painful, burning stabbing pain but I’m still able to pump. No BFing right now. 😩😩😩