I focused on putting oil on my stomach to reduce the stretch marks but was neglectful about my breasts and regret it. Have pretty bad ones now that itch actually all day but more so when I nurse now. I don't scratch them but even fabric rubbing irritates them. I guess I'll have to wear bathing suits that cover these up from now on. Feel blessed tho with my LO and mostly want to be more healthy coming up and treat my body better (been eating a lot of junk lately so diet change is a must ;-) no more Ben and jerrys cookie dough icecream for awhile haha)