Reborn dolls - creepy or cute?

I'm researching car seat reviews on YouTube and accidentally clicked one that had one of these dolls "modeling" the car seat. 
Made the mistake of clicking the person's channel to see wtf this was about. Apparently people have "nurseries" of these things and act like they're real babies?! This grown ass lady was talking to this doll like it was a legit infant, moving the car seat around "so she can look around and explore". 
I can't believe these people exist. The worst part is how many followers she had... like do people really think this is normal? Seems mental to me.

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