Plz help I feel bad

Ok so I will be talking to a guy “about u know relationship stuff and one day dating” but then once we are at the point to where we might and could be something I fan out! I just tell them I want to be friends which ik is wrong but it’s like I like this guy but then o don’t and I feel so bad . It’s happened a lot lately 😣! And I feel bad for them ! Any advice on how to stop that and just be ok with dating or not ideka??!!