How do you do it?

How do you ladies "keep the faith" and not get discouraged after multiple BFN? I've only been ttc for 3 cycles. Listen, I get it, that's not long at all. I don't want to here the stats or time lines, I know them. It still doesn't make it hurt less when you feel you've "done everything right" and still AF comes. So, tips needed on how to keep your head up during this crazy chapter.