Anyone else think the baby shower thing has gone over the top?

Not trying to rain on anyone's parade, and no judgement, but wow I feel like baby showers have gotten kind of crazy! I'm seeing pictures of people's showers and they look nicer than some weddings I've been to! It seems like people now get professional maternity pics, and engagement pics, save the date pics, and wedding pics and newborn pics and it just seems kind of... Excessive... to me. I just sort of wonder if our culture has become a little too "me" focused. To each his own of course, I just sort of long for the days when things were simpler and people invested in each other and others a little more I guess...