Itchiness (May be tmi?)

So I'm now 14 weeks 1 day, and although it seems kinda early, I'm starting to get the itchiness in my breasts and stomach. (It's super awkward when out in public). Anyway, anyone have any remedies or special creams/oils that they have found to help? I feel like my skin is crawling but I'm trying really hard not to scratch. Any advice or opinions would be greatly appreciated right now!