Stomach Began to Itch

Jess • soon to be first time mommy - 2016
What do you ladies use to reduce the itching sensation? My stomach just started to itch this week and I don't scratch. I lightly pat my tummy or run my fingers very lightly on the surface. Are there any good creams you swear by? Also, should I buy coconut oil now to prevent any future stretch marks? Can I also use the itching cream on my breasts? They've begun to itch a little too. Opinions would be great! ❤️