Stretch marks!

Emily • Married for over 2 years, TTC for over 1 year, 2 previous MMC, expecting my rainbow baby Sept. 2016! 💕
I'm 32 weeks, FTM and just starting to see some reddish stretch marks starting to form on my upper outer thighs and love handles. Is there anything I can do to prevent them from getting worse? I've been moisturizing everyday with coconut oil and argan oil but apparently that's not really helping. I'm just wondering if anything does actually help or if it's just something I have to deal with!