Itchy/ Painful Spot on Upper Abdomen

Anna

Okay so I'm almost 36 weeks, and I have this spot right under my breasts almost exactly in the middle of my rib cage that is insanely itchy but also kind of painful. It feels like a bruise or sunburn and is very sensitive to the touch. I really don't want to call the doctor if it's something silly but I have no idea what it could be. Anyone else have this before?