All of a sudden baby won’t sleep in crib?

Has this happened to anyone? My daughter has been sleeping in her crib for the past 4 months without a problem. She’s 10 months old now.

Now, for the past week, as soon as I put her in her crib, she stands up and starts screaming.

Nothing changed in our routine so I’m not sure why she won’t sleep in her crib all of a sudden. I’ve been picking her up and starting our bedtime routine all over again and it takes me like 5 times to get her down.

Anyone experience this? Is this temporary? Any tips?