Black breastfeeding week ?

So I just stumbled across this page on Instagram , black breastfeeding week , I have never herd of this before and I’m slightly confused , I don’t understand why there needs to be a thing surely all breastfeeding mums are the same and race should not be involved ? I don’t mean for this post to come across as racist at all because I certainly am not ! I just don’t understand why it does need to be a thing when we already have a breastfeeding week that everyone is involved ? If there was a white breastfeeding week there would be such an up roar ! I was just wondering what people’s views on this are you