11 week old fighting latch

My son is 11 weeks 1 day old and he has been nursing like a pro since the beginning. Recently though he has been fighting me during the latch and he will just lay there and cry with my nip in his mouth, like he won’t actually latch on. It’s so frustrating when I know he’s hungry and all he has to do is latch but he won’t, has anyone else experienced this?? I usually just tough through it as we are home alone so it’s not a big deal but I feel like I would get even more frustrated if this happened when I was out and about and this happens. Any tips welcome!!