I need the best gift ideas! Please?!

I'm going to a family Christmas party next weekend and we're doing a white elephant gift exchange. I know everyone has different rules when it comes to this game, but most people bring good gifts to this party every year. A couple people might bring gag gifts, but I don't like bringing those. I'm okay with bringing a funny gift, as long as it's still practical so it's not a waste of money. So I'm looking for a good gift that everyone will want to steal (preferably under $20, but definitely under $30). I have a reputation in our families of being the best gift giver in general and my white elephant gifts are always a hit, but I'm drawing a blank this year and need some help. There will be both males and females, ages range from 5-80, most are in their 30s-40s though. I'm not worried about it being a good gift for the kids because a couple people are bringing extra kids gifts, so they can play in the game but still receive an age appropriate gift.