Hi, all! Just wanted to share what I felt worked for me during my last pregnancy and what I'll be buying soon—I realize you can't necessarily prevent stretch marks but you CAN help the appearance of them and this product was my Godsend. It's incredibly soft and vitamin E is wonderful for stretchies! I've got them on my hips, thighs, butt, and some on my ta-tas. Feel free to drop your favorite products here to share!