Just a joke?

Why does my partner feel like calling me names like “stupid mother fucker” is just joking around. Or he asked me to put an outfit on and when I walked out he was recording and I told him I didn’t know how I felt they made my boobs look and he says “ew yeah it makes them look weird” while still recording. So I take it off because I just felt dumb and gross. And he was like omg you can never just take a joke. But... he says these “jokes” more often than complimenting me. When I bring it up to him, he thinks I’m arguing but I just want him to be more sweet to me... and he just responds with I can’t even joke with you. Am I taking it too personal?