Push Presents?

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What do you think about push presents? 
For those of you who may not know, a push present is a gift given to the mother of a new baby normally by the father. I've seen them given to both the mother and father. 
I think they're cute and fun. Kind of as a "hey you did it!" pregnancy isn't easy so if a new father wants to give the mother of his child a gift, I think it's very sweet. 
(They're not just meant for women who have vaginal births, all mothers get them)