I’m applying for my business license and can’t finish the application until I have a business name. I want it to be perfect. I want it to capture all my values as an Esthetician, and what I stand for. I want to bring in a specific group of clients. I want them to be mature, and enjoy taking care of themselves, that won’t complain about prices because they know they’re investing in their health and beauty. I don’t like pretentious salons. I highly value comfort and peace. I love warm, comfortable, and inviting colours. I think touch is extremely healing to a person. And I think trust is very important. I think women are very beautiful, and should love and appreciate the body they were blessed with, and if they are unhappy then they have every right to do what makes them feel beautiful. I love the colour Lavender, and want it to be part of my brand. I offer facials, body waxing, chemical peels, and eyelash extensions.

I’m finally moving forward with my career and am going to be renting a spot in a nice salon in a nice area. I’m required to obtain several licenses in order to be a leasee there. So now I need to come up with a business name and for some reason I can’t think of anything beautiful or creative.

If anyone has any advice to offer, I would appreciate it! Or any words that come to mind when you read this.