Les Bebe fruit pacifier

C
First time mom here and saw this ad on Facebook: what do you all think? Baby hasn't arrived yet so I don't know how safe or effective this is. Does it make sense to place food in a pacifier for a toothless baby to try? 
It claims to prevent choking...and right now it's free as long as you pay S&H. Curious to know what more experienced mamas think! 

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