How to announce pregnancy with IUI

Rayna • 38 years old and been blessed with two little boys, one through IVF and one conceived naturally, both with countless prayers.
In the spirit of trying to stay positive and hopeful for a BFP soon, I am wondering how others have announced their pregnancy if they used IUI or IVF, such as your partner or your parents. If people know that you are going through the process, that seems to take some of the surprise out of it. So does anyone have any good ideas to still make an announcement exciting?