Buying for the brand

Do you ever find yourself buying clothes just for the brand? More so clothes for your kids?

Lately I find myself gearing toward stuff because of its brand, not necessarily because I love how it looks. For example there’s a brand here called My Mila, I love it because my daughters name is Mila haha and whenever My Mila stuff shows up at this consignment store I go to it’s all bought up right away which makes me feel like I need it even more. I love their bamboo sweats so I’d buy those in any colour in a heart beat. But they’re regular cotton sweats are just okay yet I still finding myself itching to buy them up when they get some in stock. Please tell me I’m not the only one who does this?!