Using your likeness for a sex doll without permission

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To what extent do we have a right to control our own likeness? It looks like "likeness rights" vary throughout the world — in this case an Israeli model and a Chinese company. So I have no idea the laws. Thoughts?

Yael Cohen Aris, 26, was horrified when one of her Instagram followers informed her that a Chinese company called Doll Studio had made a toy that almost exactly resembled her.

She claims that Doll Studio used her likeness from social media and created a remarkably similar likeness of her, right down to a tiny beauty spot on her face.

The Israeli model said the doll had also been given her name and the company used footage from her Instagram account to promote it.